SoCo Music Experience – Madison 9/08/2007
All the hype was there with Southern Comfort wristbands, banners, booths, DJs, laptops, and VIP areas to brand, promote and drive sales for the alcohol industry giant. This was the only price an attendee had to pay to see some great music by artists Cold War Kids and The Flaming Lips. . . It was a great deal!
The festival started at 3pm with lesser known bands that kept the limited early crowd well entertained. [READ FULL REVIEW]